BillboardMate: plant once, change forever

plant once · change forever

How BILLBOARD works

90-second tour

The big idea

You paste a small snippet into an email, website, or bio ONE time. From then on, YOU control what it shows and where it sends people, from this dashboard. Even emails you sent years ago update. Plant once, change forever.

Board vs Section vs Takeover

A board = ONE ad. A banner image + the link it sends people to. This is what you will use 90% of the time.

A section = a frame that holds several boards. Side-by-side columns (like a 3-part email footer) or a rotating carousel. The carousel works on websites and, as one moving picture, in email too.

A takeover = launch mode. One switch puts the same banner and link on many boards for a while. When it ends, everything goes back to normal by itself.

Your first 3 minutes

New board → a name + the link people should land on
Swap banner to upload an image, or Make a banner to build one right here (no designer needed)
Copy a snippet and paste it where people will see it:
FOR EMAILS → a Custom HTML block in your email tool (never Gmail's compose window, it shows as code there)
FOR WEBSITES → anywhere in the page's HTML
SMART LINK → bios, video descriptions, anywhere a link goes
QR CODE → slides, print, video end-cards

The magic moment

Come back any time, swap the banner or the link, and everything you ever pasted updates by itself. That is the whole tool.

Reading your numbers

Views = how many times a banner was actually seen. Clicks = how many people clicked. Click rate = clicks divided by views, the number that tells you whether a banner is any good. Where it lives lists every web page your embed was seen on, found automatically.

Finding your best banner

Add two or more banners to a board, mark them add to test, and switch Split test on. Websites then show a different banner to each visitor and count views and clicks for each one. With Pick the winner for me on, the tool makes the winner your LIVE banner the moment it is sure the gap is real and not luck, then tells you what it did.

Working with partners

On any board, Partner or affiliate version gives someone their own copy of the snippets. Their clicks are counted separately and their ID rides along to your destination, while you keep control of the banner and link.

If something shows nothing

A section with 0 slots shows nothing (add boards to it). A paused board or section hides everywhere but its links still work. A board with no banner shows nothing on websites and a blank spot in email.